We started with one simple question:

How can we put the power to access healthier living spaces back into the hands of individuals?

The Problem

There is no number of anti-plastic hacks that will keep us safe from plastics exposure. Similarly, we are routinely exposed to thousands of chemicals as a result of plastics exposure, despite having a government whose role it should be to keep consumers safe.

Bad Actors

As we have watched the environmental crisis of plastics pollution unfold, we have noticed powerful voices, ones that could do something to mitigate or stop it, missing from the public conversation. Big Plastic (and by association Big Oil) buys the silence of elected officials, in what is largely an apolitical phenomenon, leaving all of us to live with the toxic consequences.

Big Plastic has ensured we cannot escape plastic in our lives by putting it in places where it doesn’t belong and where it’s not needed (which is nearly all places) and forcing us to go to great lengths just to find a plastic-free alternative, only to discover that it doesn’t exist.

Many groups, including multiple nonprofits and the United Nations, have been working diligently to convey the urgency of this growing problem and encourage and facilitate cooperation among key actors, but with little success at scale.

The Evidence

While the evidence around the toxicity of microplastics is robust and growing, it is also very disjointed and vast, with few pathways to help people make sense of it or know how to combat the problem in their daily lives.

Putting It All Together

The idea for PlastX originated when it became clear that people needed help to put what they were learning piece meal about the effects of microplastics in the environment into actionable steps to reduce their exposure.

The solutions we currently have at our disposal, including innovative products, are an important piece of the puzzle, but there is still considerable confusion about how to begin or prioritize the transition to plastic-free living in a world where microplastics exposure goes far beyond single-use grocery bags and water bottles.

Similarly, people should have to spend huge portions of their waking hours scouring the internet for non-plastic versions of everyday household items.

How We Can Help

PlastX fills this gap by providing a service that helps clients understand their risk to micro- and nanoplastics in a setting where they actually have control: their own homes. We then help them build a holistic plan to remove plastic from the spaces where they spend most of their time and provide tools toward creating healthier living spaces at their own pace.